![]() ![]() ![]() ![]() The typical campaign raised a mere $65 from two donors, toward a request of $5,000, and more than 90% of campaigns did not reach their goals. Although COVID-related campaigns in our study did collectively raise more than $416 million, nearly half of them did not get a single donation. Many appeals were for basic needs and personal crises caused by the pandemic and its economic fallout. Expect a repeat of the disparities we found when we studied more than 160,000 campaigns that were started for COVID-related causes in the first seven months of the pandemic. GoFundMe is likely to see another spike as expanded benefits like unemployment insurance and eviction moratoriums come to an end in California and elsewhere. This is no safety net it’s a system of “ socially mediated abandonment,” amplifying inequality. The crowdfunding business, to which hundreds of thousands of people turned for help with rent and other basic needs during the pandemic, may well be a platform for “ inspiring acts of kindness,” but every donation also dictates who is being left behind. A GoFundMe campaign is a poor - and unfair - substitute for functional social programs. ![]()
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